Samsung has a clear interest in the Internet of Things and the Smart Home. With its vast range of consumer devices it is only natural for it to connect it all together and let you control it via your Galaxy smartphone, tablet or even smart watch (Gear).
On CES2014 (Consumer Electronics Show) earlier this year Samsung shared its vision of One Service to Rule Them All, and introduced its new Smart Home service:
in a move that could change the home forever, Samsung announced a new Smart Home service that puts people in control of their devices and home appliances with one application that connects them all.
But how can you presume to control everything if you can’t talk the common language? This is where Samsung started exploring emerging standards. First Samsung teamed up with Intel, Dell and others to form the Open Interconnect Consortium (OIC), then When Google came with its own Thread Group initiative it jumped this wagon as well. As I stated on my last post, it is yet unclear how the different initiatives will relate to one another, so Samsung hedged its bets on the open standards front.
While standard bodies battle for domination, Samsung doesn’t wait and makes a parallel move on the platform front. In this $200M-worth move, Samsung announced acquiring SmartThings, a US-based start-up developing a smartphone app which enables users to monitor and control their domestic affairs even when they are out of their home. It is also an open platform, which encourages the developer community and device makes to create new applications and expand the range of uses and smart devices.
Though the developer community is somewhat concerned by the impact of the acquisition on the platform’s openness, SmartThings founder and CEO Alex Hawkinson ensures in his blog that “SmartThings will remain SmartThings”. Judging from Samsung’s moves with open standards and open platforms (such as the data and sensor platforms for health monitoring), it seems like Samsung embraces openness as its main path for market penetration, which is a positive indication for the future of SmartThings.
Samsung seems to bet heavily on the Internet of Things and the Smart Home. David Eun, head of Samsung’s Open Innovation Center, said that “Connected devices have long been strategically important to Samsung” and that more investments, acquisitions and partnerships around the internet of things were planned. In this rate, we won’t have to wait long for their next move.